A New Perspective for the Competitive Edge of the Rural Credit Cooperatives

Switching from the traditional static analysis to the dynamic research mode, that is, from the perspective of game playing and the competitive mechanism between Rural Credit Cooperatives and other banks, this research finds that the competitive edge for rural credit cooperatives in frontier minority areas lies in scale economy effect and market share. As a result, the paper offers some feasible suggestions for RCC, such as setting new outlets, actively implementing marketing loans, expanding capital and increasing shares, using the capital market, developing cross-border business, etc.