Mechanism and Opportunity: The Presence of Short Video in Social Media

As an important form of mass communication and quasi-social communication, The physical presence of short video construction has always focused on the research of representation and non-representation, However, due attention is not paid to the mechanism and opportunity of physical presence. This paper focuses on the generation mechanism of short video scene embodied presence, this paper discusses the physical presence of social short video and the process of human body returning to the subject status. In this sense, this paper discusses the structural changes of presence and communication, absence and presence, visible and common view, and subjective regression and explicit behavior, The study found that the presence of short video construction creates opportunities for people to perceive and accept themselves.